May 5, 2007 4:46 AM
Reality semantic web applications
Highly Dynamic Systems (HDS) collect context data to provide advanced services. The consumer context data is collected by the businesses to find hidden information that can be used to boost marketing and sales figures. Integrated RFID data, consumer personal and context information and semantic web data can be used to provide comparative deals.
open market
Inside a smart store the consumer physical location context data is combined with RFID data of nearby objects to provide best deals, related objects information and detailed information on objects. The detailed information may be recipes or usage tip articles related to the object. This information that is stored in the local database is indexed by the RFID tag ID. The information is displayed either on the mobile phone or PDA or Personal Shopping Assistant (PSA). The consumer who has to purchase an object x, can enter the name of the object in a HDS device and find the shelf location of the object x in the store and other information. If the RFID tag contains an embedded semantic web resource URI of the object the customer will have an additional advantage such that he/she can connect to the URI and find the standard information related to the object. Another advantage is that if the inbound link URI is maintained for the semantic web resource URI, comparison can be launched to find a best deal from another store that has an integrated database implementation. This feature can be used in many ways: it will be easy to find the semantic web standard URI for an object, to find a store that complies with the standard description of the object, inside a store to find the standard description of the object, etc.
| Example: object x semantic web URI: http://www.examplestd.org/object_x/ inbound link URIs for the object x URI: http://www.store1.com/, http://www.store2.com/, http://www.store3.com/, ... compare button (not search) for the object x will produce the comparison chart for the entire inbound link URIs. This chart will include a metadata element table with property values from all the three stores. |
Navigation
Mobile augmented reality is one of the 10 emerging technologies of 2007. Nokia presented a prototype where they had added a GPS sensor, a compass and accelerator to the smart phone. The camera and GPS navigation system are used to identify the place of presence; this identity is then used to find the information related to this place. Integrate this application with open market concept; the consumer can then find the best deal amongst stores in the close proximity.
I am going to be blogging live from a couple of days of the 
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